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 Crops Introduction

The arable market is changing. The number of arable farms is continuing to decline and fewer farms account for a higher percentage of the arable hectares farmed.

With this change comes a change in the information needs of arable farmers.

It is with this background that Crops has been re-focussed starting from January 2006.

The changes include a revised circulation, fresh new design and content changes.

The content has been adjusted to better reflect the information needs of our readers as identified by research. Content is now organised within the following areas:-

Technical:
Your Business:
Insight:

 Circulation (ABC 1 July 07 – 30 June 08)
14,792
 Target Audience:
Primary – Arable Farmers
Secondary – Advisers, distributors, contractors and manufacturers in the agricultural market – arable sector

To discuss advertising opportunities with Crops, please contact your regional advertising representative
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