Readership Data | Market Data | Classified | Recruitment | Direct Marketing | Other Services | Contacts | Response Form | Subscribe
Working for your farming future
 
   
print page |
Readership Data

Home
 Farmers Buying Choices

It is Farmers Weekly that farmers turn to when they need advice or information and most importantly for the advertiser when they are making purchasing decisions.

Farmers Weekly is the publication for the most reliable information on:-


New farm machinery or equipment
Used farm machinery or equipment
Land or buy a farm
Seed Purchases
Fertiliser Purchases
Agrochemicals
Animal Health Products
 New farm machinery or equipment
Farmers Weekly
(27,496)
63%
+14,602
Farmers Guardian
(12,894)
30%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (43,319)
Source: JT Research Agribus 2005
 Used farm machinery or equipment
Farmers Weekly
(24,589)
51%
+4,648
Farmers Guardian
(19,941)
42%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (47,839)
Source: JT Research Agribus 2005
 Land or buy a farm
Farmers Weekly
(30,255)
62%
+19,346
Farmers Guardian
(10,909)
22%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (48,518)
Source: JT Research Agribus 2005
 Tyres and wheels purchases
Farmers Weekly
(17,398)
62%
+8,333
Farmers Guardian
(9,065)
32%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (28095)
Source: JT Research Agribus 2003
 Herbicide Purchases
Farmers Weekly
(13,523)
64%
+10,168
Farmers Guardian
(3,355)
16%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (21084)
Source: JT Research Agribus 2003
 Agrochemicals
Farmers Weekly
(10,868)
70%
+8,267
Farmers Guardian
(2,601)
17%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (15,474)
Source: JT Research Agribus 2005
 Fertiliser Purchases
Farmers Weekly
(13,030)
74%
+9,856
Farmers Guardian
(3,174)
18%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (17,525)
Source: JT Research Agribus 2005
 Seed Purchases
Farmers Weekly
(11,123)
69%
+8,062
Farmers Guardian
(3,061)
19%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (16,026)
Source: JT Research Agribus 2005
 Wormers or Vaccine Purchases
Farmers Weekly
(11,885)
45%
+5,457
Farmers Guardian
(6,428)
24%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (26269)
Source: JT Research Agribus 2003
 Animal Feed Purchases
Farmers Weekly
(8,840)
37%
+1,697
Farmers Guardian
(7,148)
30%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (23697)
Source: JT Research Agribus 2003
 Artificial Insemination Services
Farmers Weekly
(6,241)
38%
+2,553
Farmers Guardian
(3,688)
22%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (16621)
Source: JT Research Agribus 2003
 Financial Services Purchases
Farmers Weekly
(12,965)
74%
+9,586
Farmers Guardian
(3,379)
20%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (17525)
Source: JT Research Agribus 2003
 Computer Hardware
Farmers Weekly
(16,322)
74%
+8,458
Farmers Guardian
(1,864)
13%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (13916)
Source: JT Research Agribus 2003
 Computer Software
Farmers Weekly
(10,514)
74%
+8,637
Farmers Guardian
(1,877)
13%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (14050)
Source: JT Research Agribus 2003
 Animal Health Products
Farmers Weekly
(11,723)
61%
+7,490
Farmers Guardian
(4,233)
22%
Base: 20+ Ha Crops & Grass – all choosing a weekly journal (19,126)
Source: JT Research Agribus 2005

For the advertiser this means that an advertisement in Farmers Weekly will provide the best opportunity to be seen by more of your potential customers.

For more information please contact your regional advertisement representative.

| Home | Site Map | Disclaimer | Privacy Policy |    
Copyright © FW Group 2008